Have you seen the NHL's new ad campaign? Building off last year's popular series of "History Will Be Made" ads, the league has introduced this year's version: "Because it's the Cup".
They're doing one for each team. Here's the Red Wings version:
Pretty cool. You can see more about the campaign here.
But there's one problem: Since the whole ad is about the playoffs, the league will end up excluding teams like the Toronto.
Or so I thought. It turns out the league is way ahead of me, and has already done a Maple Leafs version.
And I have to be honest... I'm not sure I like it:
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